Workshop to Market
Learn how to turn your leatherworking hobby into a business. Topics include pricing, branding,... View more
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Hey there! I’ve been selling at markets for four years, give or take. Looking forward to connecting with folks in this group!
N1njam0nk3y, alasdair_tangaroa and 3 others5 CommentsView more comments-
I’ve never had the guts to go to a market. I’ve been invited a few times, but I feel like I need to have a bunch of different items and selections. How does your market look like? Post pictures!! 😀
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Here’s a photo! I tend to value negative space in my booth and limit my selection to bags, notebook covers, wallets, and belts. I actually feel like I have too much stuff–customers know I sell leather goods, but I haven’t niched down to become *the* person for handmade bags, for example.
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The real trick, I think, is figuring out who your ideal customer is and then finding events that fit that description. In the early years of my business, I made whatever for anyone and kind of just winged it. I’m getting to the point now where I want to target women with expendable income, a classic sense of style, and a commitment…
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